Journal of Brand Management (print)
- Can unconscious–conscious processing sequences enhance ad exposure outcomes?
- Nonconscious drivers of visual attention in interactive media environments
- Unconscious thinking, feeling and behavior toward products and brands: Introduction to a Journal of Brand Management special issue
- Exploring social motivations for brand loyalty: Conformity versus escapism
- Unconscious mental processes in consumer choice: Toward a new model of consumer behavior
Journal of Product & Brand Management: (Emerald)
- Implementation of a multi-brand strategy in action sports
- Regularities in the consumption of a subscription service
- Customer-based brand equity, equity driver and customer loyalty in the supermarket industry
- Customers' comparative loyalty to retail and manufacturer brands
- Can brand identity predict brand extensions' success or failure?
- Self-monitoring, dining companions and the usage of alternative currencies
- Pricing for a credence good: an exploratory analysis
- Zilch: The Power of Zero in Business
- Buying in: What We Buy and Who We Are
- Different (Escaping the Competitive Herd)
Journal of Business Strategy: (Emerald)
- The service-enabled customer experience: a jump-start to competitive advantage
- Brand value: does it belong on the balance sheet?
- Sensemaking of complexity: leadership in financial services
- Step-in or step-out: supporting innovation through communities of practice
- Service innovation: why is it so difficult to accomplish?
- Whose customers are they?
Employee Relations: (Emerald)
- Journalists' collective representation and editorial content in newspapers
- Quality of work life and career development: perceptions of part-time MBA students
- Does political culture matter for Europeanization?: Evidence from the Ottoman Turkish modernization in state-labor relations
- Psychological and psychosocial predictors of attitudes to working past normal retirement age
- The limits to workplace friendship: Managerialist HRM and bystander behaviour in the context of workplace bullying
- The effectiveness of the organising model in higher education
