Here's a story that made me smile this morning: when it comes to customer loyalty, Fraser Harvey is every
business owner's dream - he crowned himself No. 1 customer at his local coffee shop and put up a poster to prove it. Then the competition arrived...isn't that just the way the cookie crumbles though? But Fraser wasn't giving in and it became a bit of a storm in a teacup, involving a tattoo, framed pictures, loyalty cards, uniforms and a projector....
On the topic of customer happiness, the UKCSI's annual report measuring customer satisfaction in the UK is available to download. Containing 45,000 responses from across 13 sectors, overviews are provided for various sectors and key organisations as well as the UK's overall performance.
